I saw this quote in the paper this morning: In comparing Don Imus to nasty mouthed shock jock Michael Savage, KXL radio station boss Tim McNamara said this: " I don't agree with what Michael Savage says either, but that's not the point. Ratings or advertisers will dictate what happens. And right now, he's got tremendous ratings."
It's all about the bottom line. People have to listen. And people do. Leonard Pitts says exactly what I wanted to say, only far more eloquently.